Martina Flood, Head of Catering & Operations at Aviva Stadium, on how they were able to improve fan experience through partnership and how to approach the different fan profiles regarding hospitality.

Read more on a museum for Olympique Lyonnais, fan experience at KV Kortrijk, Royal Antwerp FC and RSC Anderlecht, the 2020 European Cup finals host venues and the Rugby Top 14 Championship in this short industry update by ESSMA.

Read more on digital platforms for the FIFA 2018 World Cup Russia and FC Bayern München, a new hospitality programme at Watford FC and the award-winning Al Thumama Stadium & De Kuip in this short industry update by ESSMA.

The two-day event by Messe Düsseldorf in cooperation with DFL, Deutsche Fußball Liga, brought together over 900 participants from 21 countries interested in sports technology. Among exhibitors were ESSMA’s Corporate Partners, Musco Lighting and AwareManager and all DFL subsidiaries.

Read more on eSports competitions at FC Twente and Twickenham Stadium, a new hospitality programme at Inter Milan, a unique museum at Twickenham Stadium and 360° viewership for the France cup final in this short industry update by ESSMA.